Meta’s WhatsApp simply launched a trailer for its new brief movie concerning the story of NBA star Giannis Antetokounmpo, titled Naija Odyssey. The film is a brief movie (12 minutes, in accordance with Selection) specializing in the story of Antetokounmpo’s life.
The movie seems to basically be branded content material, on condition that Antetokounmpo signed an endorsement cope with WhatsApp in February that made him the social media platform’s first model spokesperson. So whereas this isn’t precisely the identical as Apple leaping into movie and TV with issues like Coda and Ted Lasso, Naija Odyssey may very well be an indication that WhatsApp is exploring unique content material in some form or kind — even when it’s only for future branded alternatives.
Right here’s the fuller description of the movie,…
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