Florida-based ladies’s well being firm Unified Girls’s Healthcare introduced Wednesday that it acquired Seattle startup Gennev for an undisclosed sum.
Gennev, which launched as Genneve in 2016, gives telehealth providers and merchandise for ladies going via perimenopause and menopause. Gennev will proceed working as its personal well being unit throughout the bigger firm.
“We get to take the mission that we’ve been doing as a singular firm and simply amplify it inside Unified Girls’s well being platform,” Gennev founder and CEO Jill Angelo stated in an interview. The acquisition “will allow us to scale and drive attain a lot sooner than persevering with to lift extra capital on our personal,” she added.
Gennev raised $8 million from buyers and has 10 staff, plus greater than a dozen contract obstetricians and gynecologists.
By becoming a member of Unified Girls’s Healthcare, “we’ve got the most important community of menopause specialists in america,” Angelo stated.
Based in 2009, Unified Girls’s Healthcare operates, associates, and invests in ladies’s healthcare corporations, supporting greater than 2,500 suppliers throughout 19 markets in North America. It runs the most important OB-GYN doctor apply administration platform within the U.S., in addition to corporations together with fertility remedy supplier CCRM Fertility and Lucina, a maternity analytics platform.
Earlier than creating her startup, Angelo spent greater than 15 years at Microsoft in advertising and marketing and product roles. Gennev initially targeted on sexual wellness and lubricants.
In early 2019, Gennev launched its telehealth providers, aiming to serve the four-out-of-five ladies who don’t obtain healthcare particular to menopause. All ladies will undergo menopause and the hormonal transition can embody hot-flashes, disrupted sleep, nervousness and different well being impacts.
The corporate presently sells its providers and merchandise on to customers, and is exploring working with insurance coverage corporations to supply care of their networks.
Angelo stated the acquisition represents the primary exit for an organization addressing menopause. She hopes that it helps validate the concept that there’s cash to be made in ladies’s well being, and she or he predicts that there can be extra acquisitions to comply with. These mergers will assist ladies, she stated, as a result of they gained’t have to navigate throughout quite a lot of specialties.
“We will serve ladies higher by offering them care throughout their continuum, regardless of the place they’re at of their reproductive cycle in life, or their part of life,” she stated. “I believe it’s solely going to be useful.”