As soon as once more, Apple is providing up a mid-cycle color refresh for the iPhone, with the arrival of the iPhone 14 and iPhone 14 Plus in a brand new “lovely yellow.”
Believable rumours of the brand new color started circulating late final week. Contemplating that Apple has been including a splash of color to its entry-level iPhones for the previous two years, it was a fairly secure wager that we’d be seeing one thing new seem this month; the experiences simply gave us some extra perception into precisely what color to anticipate.
The timing aligns virtually completely with final yr’s unveiling of the iPhone 13 in inexperienced, which got here throughout a extra vital occasion on Tuesday, March 8, the place Apple additionally unveiled the Mac Studio and third-generation iPhone SE.
Regardless of experiences that Apple has a number of different surprises within the pipeline, the pushing out of the yellow iPhone 14 by press launch means that Apple doesn’t have any main product occasions deliberate within the subsequent few weeks. After all, that doesn’t preclude the corporate from holding an occasion someday in April, which may see the debut of a brand new 15-inch MacBook Air, however there’s no level in ready till subsequent month to get the brand new iPhone 14 color onto the market.
Though Apple didn’t launch the purple iPhone 12 till April, the iPhone 12 lineup already had a later preliminary launch than common because of problems ensuing from the worldwide well being pandemic. The iPhone 12 and iPhone 12 Professional arrived in October, whereas the iPhone 12 mini and iPhone 12 Professional Max didn’t land till November. This put the purple iPhone 12 available on the market six months after the opposite colors had been launched.
What’s extra noteworthy about this yr’s new color is that Apple hasn’t performed something new with its iPhone 14 Professional fashions. Final yr, Alpine Inexperienced was added to the iPhone 13 Professional alongside the inexperienced iPhone 13, marking the primary and solely mid-cycle color launch for Apple’s higher-end flagship mannequin.
Nonetheless, the unique iPhone 13 Professional was distinctive amongst Professional fashions in that its particular color was a lighter Sienna Blue, a stark distinction to the Midnight Inexperienced, Pacific Blue, and Deep Purple colors which have adorned different iPhone Professional fashions. Alpine Inexperienced arguably introduced the iPhone 13 Professional again into the identical class of colors.
What’s New within the Yellow iPhone 14?
Whereas saying the brand new color, Apple took the chance to sing the praises of its iPhone 14 and iPhone 14 Plus fashions, however don’t let that idiot you into pondering something greater than the color has modified.
For instance, when Apple says the iPhone 14 has “an up to date inside design” and higher battery life, it’s not referring to the yellow iPhone 14 — it’s merely repeating the identical issues it stated in regards to the iPhone 14 again in September.
That’s not a foul factor, in fact. The iPhone 14 continues to be the identical nice telephone it was six months in the past, and if you happen to’ve been ready to tug the set off on upgrading and the brand new yellow appeals to you, it’s not a foul time to leap in. Simply understand that there’s virtually actually an iPhone 15 coming in about six months. Whereas that gained’t probably get any huge upgrades — Apple normally reserves these for its Professional fashions — it’s virtually actually going to get a sooner chip, and most rumours level to the notch being retired in favour of the Dynamic Island launched on the iPhone 14 Professional.
Nonetheless, if a vibrant yellow is the iPhone you’ve been in search of, you may pre-order the brand new color beginning this Friday, March 10, at 8 a.m. ET. They’ll be stocked in shops on March 14. Apple can also be releasing new silicone case colors that embody a complementary canary yellow.