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Behind The ScreenBehind The Screen
Home»Fintech»Persona fights fintech fraud in Brazil
Fintech

Persona fights fintech fraud in Brazil

September 20, 2022No Comments2 Mins Read
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Cion Digital names Sundar Nagarathnam COO
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Persona at the moment introduced it has partnered with Serpro, the federal authorities expertise firm of Brazil. As a part of the partnership, Persona has built-in with Serpro to unlock the flexibility to validate each PII and biometric info towards authorities knowledge sources.

The joint initiative will allow organizations working with companies in Brazil to guard their clients from probably the most prevalent types of fraud within the area.

“Fraud is on the rise on a worldwide scale, but it stays an extremely tough drawback to unravel—particularly in a big, fast-growing financial system like Brazil,” mentioned Rick Track, CEO, Persona. “Day-after-day Brazilian residents fall prey to fraudsters who forge government-issued IDs. By partnering with Serpro, we’re serving to organizations conducting enterprise in Brazil from fabricating and tampering with buyer identities by matching PII info towards present authorities data.”

The Serpro / Persona integration is a brand new verification kind that compares a person’s ID info towards info held by the Brazilian Authorities Database, together with the individual’s identify, CPF (nationwide ID quantity), date of start and picture picture. The mixing allows Persona to validate the data collected from the government-issued ID in addition to the picture selfie to make sure a radical and correct verification course of.

Through the brand new partnership, organizations who work with clients in Brazil can leverage Persona’s industry-leading platform options, together with:
•
• Finish-to-end
• person verification and assortment: Persona seamlessly collects and
• verifies government-Issued IDs and selfies to confirm buyer identities.
•
•
• Selfie
• verification live-capture: Persona reduces false rejection from
• widespread person errors, together with face high quality, pose and failure as a result of bias.
•
•
• Enhanced
• fraud prevention via selfie liveness: Persona provides liveness
• detection, coupled with different platform options, which additional protects towards widespread sorts of selfie fraud and id theft safety.  

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