MoneyLion Inc. (“MoneyLion”) (NYSE: ML), the go-to vacation spot for monetary content material, merchandise and recommendation, at the moment introduced it launched MoneyLion College (“MLU”) as a part of a groundbreaking, modern monetary literacy initiative aimed toward filling a spot in cash training throughout the US.
MoneyLion has partnered with NFL participant and College of Pennsylvania (“UPenn”) Lecturer, Brandon Copeland, to convey a compelling curriculum centered round real-world cash training and expertise to shoppers nationwide.
In line with FINRA Investor Schooling Basis’s Nationwide Monetary Functionality Research, monetary training issues as respondents with increased monetary literacy had been extra more likely to make ends meet than these with decrease monetary literacy. They spent lower than their revenue (53% vs. 35%) and put aside three months’ value of emergency funds at increased ranges (65% vs. 42%). The launch of MLU is likely one of the some ways MoneyLion helps to remodel and modernize how we educate college students – and past – methods to make sensible selections with their cash.
MLU will fill within the present training gaps, bringing premium “edutainment” to clients in a means that has by no means been executed earlier than. Understanding how clients need to eat content material, the corporate will kick off MLU with Copeland, in any other case generally known as “Professor Cope” and newly minted Dean of MLU. Dean Cope will take content material from his college-accredited course “Life 101” and with the ability of MoneyLion’s media division, convey a premium, social-first model of his curriculum to audiences across the nation on subjects comparable to budgeting, planning for retirement, gross revenue, constructing credit score, investing and understanding monetary inequities. MLU programs can be made accessible to MoneyLion customers in long-form and short-form movies. All through the semester beginning in January 2023, MLU can even maintain month-to-month reside stream webinars on MoneyLion’s cellular app with Professor Cope and high-profile company, masking life-style and cash subjects.
“The monetary literacy hole is a large drawback for college kids nationally and we’re proud to have Dean Copeland be part of forces with us to assist fill this want,” stated Dee Choubey, Co-Founder and CEO of MoneyLion. “Historically, easy cash expertise and classes usually are not taught in colleges. By means of our partnerships and know-how, we’re trying to fill that hole in a means by no means executed earlier than – through enjoyable, partaking and informative content material proper at your fingertips. Our elevated cellular app feed and launch of MoneyLion College on the finish of this yr is the innovation wanted to assist us ship on this promise. We need to attain our clients wherever they’re of their monetary journey and supply personalised content material in the way in which they need it and the place they need it.”
“A part of my life’s mission is to make monetary literacy, private finance and basic cash training enjoyable, entertaining and extra accessible. We regularly concentrate on stress-related points not contemplating how a few of these stressors are instantly associated to our monetary scenario. I would like everybody to have the possibility to achieve monetary confidence by taking management of their cash by sensible, intentional selections,” stated Dean Brandon Copeland. “MoneyLion not solely understands however shares this mission and collectively, we may help fill a large void. Combining my UPenn curriculum with the artistic minds that make the MoneyLion workforce particular, we all know we are able to convey the appropriate content material and data to thousands and thousands of individuals in methods they’ve by no means seen earlier than.”
Elevated Content material Program and Tech Innovation:
Along with MLU, the corporate launched the MoneyLion Creator Expertise to convey creators into the MoneyLion ecosystem and supply 1000’s of items of content material from the highest cash minds throughout social platforms. The MoneyLion Creator Expertise already has over 100 authorized MoneyLion creators and greater than 500 candidates and counting. With the creators, MoneyLion’s clients have entry to academic monetary content material together with cash hacks, taxes, loans, investing and saving. Moreover, every buyer’s cellular app feed can be populated with content material primarily based upon their distinctive preferences. Prospects can select numerous monetary targets to get the guidelines they want, every part from methods to transfer into their first condo to methods to save on groceries or what to do with their tax refund and extra. It should convey informative and enjoyable cash training to college students, and others, permitting them to eat their day by day dose of economic well being how and when they need in a simplified and simply accessible means.