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Home»Fintech»First National Bank of Omaha launches credit card-as-a-service solution
Fintech

First National Bank of Omaha launches credit card-as-a-service solution

August 31, 2022No Comments3 Mins Read
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First Nationwide Financial institution of Omaha (FNBO) pronounces the launch of Bend by FNBO.

The brand new credit score card-as-a-service (CaaS) answer expands FNBO’s technological agility to supply custom-made bank card issuance for immediately’s digital panorama. Bend by FNBO blends trendy expertise with security and experience to complement FNBO’s already sturdy co-brand bank card capabilities.

Backed by 164 years of economic expertise, Bend by FNBO provides an embedded mannequin of open API companies for bank cards by way of a community of strategic partnerships, permitting plug-and-play monetary companies that may combine seamlessly into present environments. This answer permits manufacturers to associate with the expertise of a nationally chartered financial institution, whereas unlocking flexibility by way of trendy expertise that permits for personalization and embeddable card experiences.

“In immediately’s digital world, all the things requires flexibility and agility,” says Marc Butterfield, SVP, Head of Bend by FNBO. “The banking panorama is evolving, and macro traits like banking-as-a-service and open banking are reworking how digital manufacturers ship monetary services and products to their clients. Recognizing this, we’re proud to be one of many first banks to supply modular, embedded bank card options to serve the dynamic market immediately. Bend by FNBO was constructed round versatile, tech-first instruments that allow corporations to construct a bank card expertise that matches their model.”

Via curated partnerships with cost suppliers, together with its launch associate Marqeta, Bend by FNBO goals to be the credit score answer of selection for digitally native manufacturers, fintech and expertise platforms. The collaboration permits corporations to roll out branded bank card packages rapidly through the use of Marqeta’s trendy, open APIs to embed the bank card expertise inside their functions, whereas using FNBO’s underwriting companies and program administration capabilities, together with compliance and threat administration. Marqeta’s self-service dashboard additionally permits corporations to configure and handle card merchandise in real-time, so manufacturers now have the velocity to market as they evolve their bank card capabilities.

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“Bend by FNBO’s CaaS providing permits corporations to combine and deploy customized branded bank card merchandise rapidly and seamlessly with the assist of a trusted and skilled financial institution,” shares Kamesh Tumsi, VP of Product Administration at Marqeta. “It has been an amazing expertise working with the FNBO crew, and we look ahead to future collaborations and new innovation.”

Worth of FNBO
FNBO, impartial and family-owned for six generations, and one of many high bank card issuers within the U.S., brings many years of credit score co-branded program administration expertise. FNBO was among the many first banks to challenge bank cards and the primary financial institution to make use of gas cell expertise as its important energy supply. With the addition of Bend by FNBO, the financial institution is pioneering modular bank card companies to convey API-embeddable credit score merchandise to market.

Bend by FNBO’s distinctive providing contains financial institution constitution, stability sheet, underwriting, supply administration, threat, analytics, disputes, built-in advertising assist, customer support, and extra. “From our expertise, constitution, governance and enablement, we’re really a one-stop store for digital manufacturers fascinated about a bank card program,” provides Butterfield. “Bend by FNBO is a balanced mix of ‘As-a-Service’, embedded lending and fintech.”
 

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